Brief
Netflix plans theatrical rollout for KPop Demon Hunters 2
Co‑CEO Ted Sarandos says Netflix will pursue a wide cinema launch for the 2029 sequel to its biggest‑ever streamed movie.
By Felo News Desk · Published
Netflix is preparing a “broad theatrical release” for the sequel to its most‑streamed film, KPop Demon Hunters, according to a report by The Wrap that quoted co‑CEO Ted Sarandos at the Bloomberg Screentime conference.
Sarandos explained that the plan aims to serve movie‑goers who prefer a cinema experience while protecting the platform’s streaming value. “What we’re doing is looking at this model and saying, ‘Okay, how do we serve movie lovers who may want to see this movie in a theater,’ and ‘How do we not harm value to Netflix?’” he told the outlet.
He added that the most passionate audience already attended theatrical showings of the original, and that waiting for a streaming release could dilute that enthusiasm. The sequel is slated for a 2029 debut, though no further details on the release window were provided.
For context on Netflix’s evolving release strategy, see its recent Ray Gunn theatrical debate.
Key facts
- Netflix plans a broad theatrical release for KPop Demon Hunters 2, slated for 2029. (gizmodo.com)
- Co‑CEO Ted Sarandos said the strategy aims to serve theater‑goers without harming Netflix’s streaming value. (gizmodo.com)
- The original KPop Demon Hunters was Netflix’s most‑streamed movie and had multiple theatrical runs, including an Oscar‑winning run. (gizmodo.com)
Sources
- [1] gizmodo.com — originally reported as “Netflix Grits Its Teeth, Says 'KPop Demon Hunters 2' Will Get Theatrical Release”
