Brief
Curb Records promotes Todd Thomas to VP of Promotion amid industry hiring wave
Todd Thomas, with Curb since 2012, will lead the promotion staff including Samantha DePrez and others, according to Billboard.
By Felo News Desk · Published
Curb Records announced on October 16 that longtime employee Todd Thomas has been promoted to vice president of promotion. The move, detailed in a Billboard report, adds Thomas to a leadership roster that already includes national media director Lori Hartigan on the West Coast.
What happened
Thomas, who joined Curb in 2012 and most recently oversaw the West Coast region, was elevated to VP of Promotion earlier this year after serving as co‑national promotion. In his new role he will supervise a promotion team comprising Samantha DePrez, Bailey White, Rusty Sherrill and Brian Day. The announcement was accompanied by a statement from Thomas praising Curb’s legacy and its artist roster.
What the reports add
Billboard also highlighted parallel hires at other independent firms: Liddy Clark was named manager of creative synch, trailers at AM2, where she will lead trailer‑pitching efforts; Bryce Carr became VP of business development at Manhead, a music‑merchandising company; and Chris McAndrew launched Neighbor West, a full‑service artist‑management agency in Los Angeles with a roster that includes Atlantic Records artist Kevian Kraemer and singer‑songwriter Mariam Kubursi.
What was said
"Curb Records has an incredible legacy, and I’m proud to be part of a team that’s continuing to build on it," Thomas said in a statement to Billboard. "We have an amazing roster of artists and a group of people who truly believe in them. As the music industry continues to evolve, I’m excited about the opportunities ahead and what we can accomplish together."
How it came about
The promotion follows a broader trend of executive reshuffles across the music sector, with recent moves at Warner Records and Universal Music Group reported in Felo News. Those changes underscore a period of strategic realignment as labels adapt to evolving streaming dynamics and new revenue models.
Key facts
- Todd Thomas was promoted to vice president of promotion at Curb Records. (billboard.com)
- Thomas will lead a promotion team that includes Samantha DePrez, Bailey White, Rusty Sherrill and Brian Day. (billboard.com)
- Liddy Clark was hired as manager of creative synch, trailers at AM2. (billboard.com)
- Bryce Carr became VP of business development for Manhead. (billboard.com)
- Chris McAndrew launched Neighbor West, an artist‑management company in Los Angeles. (billboard.com)
Sources
- [1] billboard.com — originally reported as “Executive Turntable: Todd Thomas Named VP of Promotion at Curb Records”
