Brief
Jonsson Workwear becomes first front‑shirt sponsor of South Africa’s Test cricket team
The Durban‑based workwear brand will feature on the Proteas’ Test kit when the World Test Champions play Australia on 9 October.
By Felo News Desk · Published
South Africa’s reigning World Test Champions will wear a new front‑of‑shirt sponsor when they face Australia at Kingsmead Stadium on 9 October, according to a report by Bizcommunity.
What happened
The partnership places Jonsson Workwear, a Durban‑headquartered global workwear provider, on the chest of the Proteas Test shirt for the first time since 2020. The deal follows an August announcement that made the brand the official workwear and apparel partner for Cricket South Africa, with its logo already on the sleeves of the men’s and women’s ODI and T20 kits.
What was said
Cricket South Africa chief executive Pholetsi Moseki said the front‑shirt sponsorship “means a great deal” as the team plays at home for the first time in the current season. Jonsson Workwear CEO Nick Jonsson described the deal as a “real sense of pride” linking two South African brands that embody hard work and performance.
How it came about
The multi‑year agreement builds on Jonsson Workwear’s existing relationship with CSA and arrives as the Proteas look to defend their 2025 ICC World Test Championship title and prepare for the 2027 ICC Men’s Cricket World Cup on home soil.
Key facts
- Jonsson Workwear will be the front‑of‑shirt sponsor for the Proteas Test team starting 9 October 2026. (bizcommunity.com)
- The partnership follows an August announcement that made Jonsson Workwear the official workwear and apparel partner for Cricket South Africa. (bizcommunity.com)
- CSA CEO Pholetsi Moseki said the sponsorship is significant as the team plays at home for the first time this season. (bizcommunity.com)
- Jonsson Workwear CEO Nick Jonsson highlighted the shared South African brand values of hard work and performance. (bizcommunity.com)
Sources
- [1] bizcommunity.com — originally reported as “Jonsson Workwear becomes first front-of-shirt sponsor of Proteas Test team since 2020”
