Brief
Avvatar launches hazelnut‑flavoured protein coffee in India
The new 250 ml hazelnut variant joins Avvatar's Classic and Vanilla drinks and is sold direct‑to‑consumer for ₹99 each.
By Felo News Desk · Published
Avvatar, the Indian ready‑to‑drink coffee brand, has introduced a hazelnut‑flavoured protein coffee, expanding its cold coffee line that already includes Classic and Vanilla options.
What happened
The 250 ml carton contains 15 g of protein and retains the brand’s real coffee and milk base. It is available for purchase on Avvatar’s website, with a case of 12 costing ₹1,188, which works out to ₹99 per carton. No four‑pack is offered.
What the report adds
Trendhunter notes that the product stays within a coffee‑house‑style protein format rather than shifting to a different drink type, and that the low‑price single‑serve model is intended to encourage repeat purchases through direct‑to‑consumer channels.
Key facts
- Avvatar launched a hazelnut‑flavoured protein coffee in India. (trendhunter.com)
- Each 250 ml carton contains 15 g of protein. (trendhunter.com)
- The carton sells for ₹99, with a case of 12 priced at ₹1,188. (trendhunter.com)
Sources
- [1] trendhunter.com — originally reported as “Compact Protein Coffees”
