Brief
Stay Cool launches plant‑based breath sprays in the US
The UK‑based company targets younger consumers via TikTok, Amazon and its own site, pricing three‑packs at $22.
By Felo News Desk · Published
Stay Cool, a UK‑based oral‑care brand, is introducing lifestyle‑oriented breath sprays to the United States, according to Trendhunter.
What happened
The company offers 12 ml aluminum‑cased sprays that deliver more than 100 applications each. Five flavors – Cool Mint, Strawberry, Watermelon, Bubblemint and Spearmint – are sugar‑free, vegan‑certified and free of alcohol and microplastics.
What the report adds
Trendhunter notes the packaging is designed to look like a fashion accessory rather than a typical oral‑care product. The sprays are sold in three‑packs for $22 and are marketed through TikTok, Amazon and direct‑to‑consumer channels, aiming at younger shoppers seeking alternatives to mints and gum.
How it came about
Stay Cool’s entry into the US market follows a broader trend of oral‑care items being positioned as personal‑style accessories, blending wellness, aesthetics and convenience.
Key facts
- Stay Cool is launching breath sprays in the US market (trendhunter.com)
- Each 12 ml spray provides over 100 applications (trendhunter.com)
- The product line includes five flavors and is vegan, sugar‑free and alcohol‑free (trendhunter.com)
- Three‑packs are priced at $22 and sold via TikTok, Amazon and direct online sales (trendhunter.com)
Sources
- [1] trendhunter.com — originally reported as “Lifestyle-Oriented Breath Sprays”
