Brief
Milan Fashion Week Highlights Unruly Beauty Trends
The week’s shows moved away from polished looks to more expressive, textured styles across hair, skin and eye makeup.
By Felo News Desk · Published
Milan Fashion Week’s beauty presentations moved away from the polished, playful aesthetic of New York, favouring expressive textures and richer colours. Across the week, designers embraced messy hair, smudged pigments and dramatic eye looks, with a particular focus on post‑sun blushes and deep burgundy tones.
At Missoni, a deep‑burgundy cream blush was applied to cheeks and the bridge of the nose to mimic a post‑sun flush, while at Alberta Ferretti the look was described as bohemian and wind‑bitten. Max Mara’s makeup artist, Lisa Butler, built a natural tone with Nars water‑based blushes after lightly pinching the cheeks. Giorgio Armani’s Hiromi Ueda kept the palette harmonious with a single natural shade on high cheekbones and lips.
Eye makeup pushed into the realm of graphic shapes and glitter. Giorgio Armani’s look featured elongated smoky eyes, and Marco Rambaldi experimented with graphic shapes around the eyes. The trend also included glitter and embellishment that acted more like accessories.
Hair styles ranged from teased, loose, slicked‑close to visibly moving, with some pieces deliberately left unruly. The Attico showcased disordered bobs and punkish short bangs, while Missoni’s styling vocabulary was loose and nomadic with salty waves. Prada’s Guido Palau wore frizz like a halo, and wet‑look textures were also prominent.
Key facts
- Milan shows moved from polished to expressive textures (vogue.com)
- Missoni used deep‑burgundy cream blush for a post‑sun flush (vogue.com)
- Giorgio Armani’s eye makeup was elongated and smoky (vogue.com)
- Hair styles ranged from slicked‑close to visibly moving (vogue.com)
- Prada’s Guido Palau wore frizz like a halo (vogue.com)
Sources
- [1] vogue.com — originally reported as “At Milan Fashion Week, Glam Got Unruly: 5 Key Beauty Trends to Know”









