Brief
TWICE leader Jihyo departs JYP after 21 years, launches EMITHAUS agency
The K‑pop star announced her departure and new venture on Oct. 21 via Instagram.
By Felo News Desk · Published
TWICE leader Jihyo announced on Oct. 21 that she is leaving JYP Entertainment after 21 years and has founded her own agency, EMITHAUS.
What happened
In a handwritten letter posted to Instagram, Jihyo wrote that her journey with JYP began when she was a child and that the partnership is now ending. She said the decision marks a new chapter rather than a farewell to the company that shaped her career.
What the reports add
The Gulf News article provides the full text of Jihyo’s statement, noting that she described the years at JYP as a mix of “good days and difficult ones” that shaped who she is today. She emphasized that independence is a forward‑looking choice, not a judgment on the past.
What was said
"To me, independence is not so much a conclusion about the time that has passed, but a choice about how I want to live going forward," Jihyo wrote, according to Gulf News.
She also thanked JYP staff for their support, affirmed that TWICE remains an “irreplaceable part of my life,” and explained that the name EMITHAUS derives from “emit,” meaning to express or release.
How it came about
Jihyo first entered JYP as a child, trained there through her teenage years, and debuted with TWICE under the label. After more than two decades, she chose to establish EMITHAUS as a platform to explore new creative possibilities and to manage decisions with “greater thoughtfulness and responsibility," as stated in the letter.
Key facts
- Jihyo announced her departure from JYP Entertainment on Oct. 21, 2026. (gulfnews.com)
- She founded a new agency called EMITHAUS. (gulfnews.com)
- The announcement was made via a handwritten letter posted on Instagram. (gulfnews.com)
- Jihyo said independence is a forward‑looking choice, not a verdict on the past. (gulfnews.com)
- EMITHAUS is named after the word “emit,” meaning to express or release. (gulfnews.com)
Sources
- [1] gulfnews.com — originally reported as “TWICE’s Jihyo leaves JYP Entertainment after 21 years, launches own agency EMITHAUS”
