Duke Is Adding A Sponsor Logo To Its Famed Basketball Court
In a deal with Edward Jones, Duke becomes the latest to buck tradition and embrace a corporate partner as college sports programs race to find revenue to share with players.
In an era of upheaval for college sports, Duke University’s Cameron Indoor Stadium has continued to look more or less the same as it has for decades, so it won’t be hard for the 9,314 fans who cram into the college basketball cathedral every game—and... [5298 chars]


